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How can I leverage Sector data?

You can look at this data to see how your constituents compare to others that donate in your sector.

GivingDNA uses the most comprehensive philanthropic dataset publicly available, with over 200 million records, using both independent and third-party resources.

Our dataset includes the giving behavior for all of these individuals. We can see which sectors they give too and apply other attributes about them to show you the demographics of donors for your sector.

You can look at this data to see how your constituents compare to others that donate in your sector.